loan for the msme project

Loan for the MSME Project

On the basis of a current business world buzz, the Worldbank has recently come up with a brand new initiative. According to this, a financial help related deal has been made to give a Loan for the MSME Project.

CORONA Virus has juggled our lives. The impact is deeply felt by people from all walks of life. All sorts of sectors are heavily influenced by the market downfall as the pandemic is booming. COVID19 pandemic’s impact on MSME is really devastating. The Micros, Small and Medium Enterprises are the building blocks for a developing nations’ economy. An MSME license provides Government support in the form of incentives, subsidies and a lower rate of interest.

MSME plays an important role in India’s GDP. It contributes about 30% of India’s GDP. This loan is basically for reconstruction and development. It will help to confront with pandemic and help 1.5 million MSME in liquidity and credit needs. The maturity period of this loan is 19 years with a 5 year grace period.

The Worldbank has approved a loan 750 million for MSME and is thus supporting India’s emergency response for COVID19 and new projects. This is the third time when the Worldbank is extending its support for India. The first was in April for India’s health sector, then in May to increase cash transfer and now for MSME Development. This loan will help the project to withstand the impact of COVID and protect millions of jobs in India.

Sharing is Caring :)
Maruti Suzuki Partner with Axis Bank

Maruti Suzuki India Alliance with the Axis Bank

Maruti Suzuki India Limited, formerly known as Maruti Udyog Limited, is an automobile manufacturer in India. Maruti Suzuki is credited with having ushered in the automobile revolution in the country. Recently, Maruti Suzuki India has shown an Alliance with the Axis Bank.

Maruti Suzuki India Limited made a small beginning with the iconic Maruti 800 car. The Company is rooted in the business of manufacturing and sale of passenger vehicles in India. Maruti Suzuki today, has a vast portfolio of 16 car models with over 150 variants.

Maruti Suzuki has one of the fastest-growing market in India, but currently, the market is badly battered by the pandemic – COVID19. Due to this pandemic, the sales of automobiles are getting even worse and many people are afraid of mere visiting the dealership and buying cars. Most of the dealers are working from home and this is the very reason causing a delay in the buying process. Surprisingly, since June when the government of India has begun the unlock 1, the market is healing and also the sales are showing a good increasing rate.

The world level Axis Bank is also helping Maruti Suzuki for the dealer inventory as well as for retail financing solutions. Axis Bank is one of the most prestigious banks of India and this partnership will provide Lucrative Finance offers to people who want to buy a new car. This tie-up will also offer some attractive EMI options to ease the liquidity and repayment stress of the customers.

SEE ALSO:- Volkswagen Invested In Chinese Firm After Their Case.

Sharing is Caring :)
tamil nadu tops market borrowings

Tamil Nadu Tops Market Borrowings

Amidst the intense lockdown in most of the districts nationwide due to the COVID-19 pandemic, there’s a latest Indian Business newscast, Tamil Nadu tops market borrowings and has by far collected ₹30,500 crores in fiscal 2020-21.

As per the Socio-Economic Statistical Information of Reserve Bank of India (RBI), Tamil Nadu tops market borrowings & has accounted for 17% of the borrowings (₹25,500 crores), through the issue of bonds called the state development loans. Maharashtra accounted for 14%, followed by Rajasthan and Andhra Pradesh at 17% each. The southern state of Tamil Nadu has issued more long tenure bonds when compared to other states and has not tapped short-terms funding avenues.

The State Chief Minister – Edappadi K. Palaniswami recently said that with industries and businesses remaining shut, the State would sustain a shortfall in revenue of about ₹12,000-₹13,000 crores a month!! As per the Finance Secretary’s projections, the State’s GST (Goods and Services Tax) collection fell 15% in June, higher than the 3% national fall.

On July 7, Tamil Nadu borrowed an additional amount of ₹500 crores rather than the ₹2,000 crores, which was originally planned. The State had earlier planned to raise ₹2,000 crores through the issue of bonds of ₹1,000 each along with tenures of 35 years and 3 years respectively. Tamil Nadu had a choice to raise the ₹250 crores in each of these securities, through the ‘greenshoe’ option. Tamil Nadu has also preferred the market borrowing route for raising funds to meet the increased expenditure and falling revenues.

SEE ALSO:- Paytm to Enter In the Insurance Market

Sharing is Caring :)
How to Create a Wikipedia Page – Step-by-Step Approach

Wikipedia Profile Creation for Promotional Purposes

How to start a blog & Wikipedia profile for promotional purposes

Wikipedia Profile Creation for Promotional Purposes

Wikipedia is a multilingual encyclopedia that offers meaningful information. Being launched in 2001, Wikipedia offers about 5,722,807 articles in 300+ languages. The website has about 18 billion page views along with 500+ million unique visitors.
The website offers open-door policy and allows almost everyone to make an edit. Though the website has received mixed reviews from competitors for including truth, half-truth, and controversial media, but Wikipedia gained the title of “The Good Cop” by the Washington Post. With such a massive subscribers’ base, Wikipedia can make a business go successful online.
But, adding content on Wikipedia isn’t easy as it sounds. Thus, in this article, we are going to reveal how to start your blog and create Wikipedia profile for promoting your business. Read along to discover everything:

How to Create a Wikipedia Page – Step-by-Step Approach

Below are the steps that you can follow to create your page on Wikipedia:

Perform Your Research

Before writing any content on Wikipedia, you need to know about the Wikipedia community. You should know about the ins and outs of being a decent Wikipedia professional, as it ensures your page isn’t deleted or challenged after submission. You can read different articles before creating your own.

Create an Account

You can become a registered user through making changes to one of the existing Wikipedia pages. Interestingly, account creation is simple and it is suggested that you pick your genuine name and email address.

Begin with Small

It is wise to start with small edits to current pages. This will test your skills prior to creating new content. Many people start editing pages that they are aware of. For instance, you can begin with adding meaningful information to a content that you find on internet, but be prepared to add a reliable reference to back it up.
By making slight changes, you can get familiar with content management system and build a Wikipedia profile. The moment you create an account, any change you make on Wikipedia is kept on record that is accessible to everyone.
Fortunately, with sufficient editing and activities creation, you can achieve the title of “Auto-Confirmed User”. It will allow you to perform exclusive functions such as image upload and moving a page to public space.

Gather Sources

When you feel to write for Wikipedia, start with gathering sources for the article. In this way, you will save a lot of time during writing. In addition, sources play a key role in Wikipedia. In reality, Wikipedia serves as an encyclopedia not a source for promotion. Everything on a page should be verified, and provide users with valid information about a product or service. Only through this way, you can promote a product on Wikipedia.
If you happen to be a celebrity or public figure, still you cannot just sit and write on Wikipedia. Having said, you will require third party sources such as magazines, articles, video, and more media to support information.
All the content that you add on Wikipedia must be factual and impartial. For instance, if you’re creating a page about a gadget, you should include information about the competitors along with the links to their websites. The information you include shouldn’t be accused of any misrepresentation. Also, you should include images that you own or the ones that aren’t subject to copyrights.

Write Copies

Besides the above-mentioned steps, you should be ready to write and post Wikipedia content. In addition, you can add a page to Sandbox that will allow you to format it. Formatting a page with “Wiki Code” can take a while. Many times, people face disapproval on their content, as Wikipedia guidelines are strict. But, by choosing Professional Wikipedia Writers, you will have more chances for content approval.

Page Submission

Upon completion of your page, you can check if it is error-free. You can finally submit the page to Wikipedia for review. It can take about few days to weeks or even more to receive a response from Wikipedia.

Why Should You Create a Wikipedia Page?

Wikipedia is considered as an evergreen encyclopedia that contains pages, articles, and in-depth knowledge about the most complex subject. Now, if you’re thinking about why exactly you should create a Wikipedia page, then below are the top reason for it:
  • You can promote about an industry-reshaping technology that your company has invented. This technology can belong to either the mechanical to electric industry

 

  • You can highlight how notable your company or founder is. Wikipedia editor offers a “Notability” test to identify if Wikipedia permits your subject. In case, your company has innovated a product, then your company might be a good candidate

Final Words

Wikipedia is one of the largest online platform for reliable information. So far, we have revealed the steps to start a blog and profile on Wikipedia for promotion. You should review the policies and guidelines provided by Wikipedia to ensure your write-ups aren’t disapproved.
In addition, understanding the writing style and tone of other writers will help you produce quality-content. Many Wikipedia editors suggest paying close attention to the key policies such as keeping an impartial point of view and avoiding controversies.

Though you can promote a product on Wikipedia by staying unbiased about it, but you need to understand that Wikipedia pages can’t be treated as marketing collateral, and thus they represent impartial point of views about any subject.

Thanks for the Article – Salman Ahmad

Sharing is Caring :)
Business Analysis

What is Business Analysis ?

What is Business Analysis?

Let’s first understand the definition of Business Analysis.

Business Analysis is the discipline of recognizing needs and finding the solution for the business problems and understands how to overcome from such problems.  In other words, Business Analysis is a set of tasks and techniques which work as a connection between all the stakeholders. These help them to understand organization’s policies, structure and process. These techniques also recommend the best fit solutions for the business in achieving its goals.

 

Business analysis is all about understanding that how your organization is functioning and meeting its purpose of existence. It also entails in defining the abilities the organisation needs and provide products to the all external stakeholders. Here you will have to understand how the goal of an organization connects to specific objectives and you will also have to make a detailed plan to help achieve the goals and objectives. In business analysis, you will define how stakeholders and different organizational units interact with each other.

 

Organisations can conduct business analysis to get an overview and feedback of the present state of the firm. You might use Business Analysis to identify your business needs too. More often, the analysis is performed to state & confirm solutions which ultimately meet the business needs.

 

Business Analysts main task is to analyze and synthesize information provided by the immense group of people who majorly interact with the firm. It may include firms Customers, Executives, Staff and IT professionals that send this information. Business Analysts do not only focus on the expressed desires but draw the actual needs of the stakeholders. Business Analyst facilitates communication between organizational units some times.

 

Now days following eight steps business analysts generally follow.

Each of the following steps is important for the business analysis.

 

  1. The Orientation

Generally people thinks that as soon as business analysts start contributing to the assigned projects and start making the positive impact. Business Analysts also get involved while the project is ongoing. It is essential that Business Analysts contribute some time to get oriented with the projects. They should be fully clarified with the scope, requirements and business objectives clearly allow them to spend some time to collect some basic information.

Following are the main responsibilities of the Business Analyst should have in first step:

  • Role of a Business Analyst should be clearly defined.
  • Shaping all the primary stakeholders in the project.
  • Project History should be clearly defined and understood by the Business Analyst
  • Existing systems and processes understanding
  1. Identification of Business’s Primary Objective

Most of the time business analysts start defining the project by the scope and this can cause problems. It is more effective to understand the business needs and objective before defining the scope of the project.

The responsibilities in this step are as follows :

  • Identification expectations of the primary stakeholders’ in the organisation.
  • Merging of all conflicting expectations. The business community generally begins the project by sharing and understanding of the objectives.
  • Business Objective should be defined at the first stage while defining business scope.
  • Analyst also needs to make sure that the business objectives are clear and achievable.
  1. Scope Defining

Define very clear and complete statement as scope of the business. Clear Scope will definitely serve as a progress concept and help the team to understand the business needs. Here, we need to remember, scope is not a tool to implement the business plan. Rather, it not guides all the steps of the business analysis process.

This step has the following responsibilities for the business analysts:

  • Solution defining – a method that find the nature and extent of technology and the process changes which should be made.
  • Clear scope statement Drafting and review it with the stakeholders.
  1. Creation of Business Analysis plan

Creation of business analysis plan will provide clarity to the end to end process of business analysis.

This plan will itself answer several questions.

  • Following are the main responsibilities of plan involved while creating a business analysis plan are:
  • Business Analysis deliverable choice should be most appropriate types.
  • Proper defining the specific list of deliverable for business analysis. The list should cover full scope and identification of the all stakeholders.
  • Business Analysis deliverable should have definite timelines to accomplish the goal.
  1. Requirements Documents should have proper draft

In this step the clear and actionable detailed requirements of the plan are important. This requirement document should have all the details for implementation team, so that, they devise the solution.

The most important responsibilities are involved in this process :

  • Collection of all the information required
  • Information should be analysis for making the first draft
  • Validation of the deliverable with proper review
  • All gaps should be filled up by asking questions.
  1. Support to the technical implementation

In a firm technical implementation team develop, customize and deploys software or hardware on a typical project.

Following are the main duties of the business analysts in this step :

  • Final solution & design should be reviewed.
  • Updating the Requirements Documentation and repackaging time to time.
  • Meeting and understanding the importance of technical requirements of the quality assurance professionals
  • Readiness to answer of all the questions and help solve certain problems.
  • Change management in the requirements.
  • User Acceptance Testing (UAT) efforts when possible.
  1. Help the organisation in implementation of the solution

It is also observe that sometimes a business cannot use the solutions appropriately. Resulting into difficulties into attain the original objectives. Business Analyst must be involved in this final step to extend support to the business. The main aim of this step is to ensure that all members are prepared to accept the changes made.

Business analysts responsibilities in this step are :

  • Analysis and developing of the interim business process documentations. These documents generally state exactly what changes in the business process should be made.
  • Support with training to the end users. All end users must understand all the process and procedural changes. The analyst should also collaborate with training staff to train the end users.
  • business users collaboration
  1. Study of the value created by solution provided

Throughout of the business analysis process, a lot of steps are involved and various business outcomes and details are discussed. Solution to all type of big and small problems. Many relationships are built, and changes are managed in the entire journey. You should try not to lose track amid the steps. Stop and assess the value created by the solution provided.

The key responsibilities involved in this last step are:

  • Evaluation of the actual progress.
  • Results orientation to the project sponsor. Results communication to the Project and other team members of the company is also essential in some cases.
  • Follow-up of the projects.
  • Once business analyst completes this last step, it is also expected that the company will find more opportunities. It will help the business to improve and lead to additional projects.

Photo Credit by rawpixel on Unsplash

Sharing is Caring :)

Digital Marketing for Startups

Digital Marketing and Role of Social Media for Startups

Embarking on a business is not that easy because it needs lot of commitment and courage.  People advertise their business in a traditional way by print ads and coupon mailers or even big signs on the side of the road. This too attracts people’s attention somewhere or the other or you can think it is matter of time because startup business needs so much patience.

But there is more better way to advertise your business. Today whether be it commercial or non commercial advertising is necessary. Even for Startups Business could be a good market place of prospects online. At the same time, one should know that using social media for marketing could be the better place to promote your business in a short span of time.

Profits from Digital Marketing for Startups India

In modern era everything is possible just like everything was possible for Shakespeare to write in Elizabethan era. That is how you get good customers for your business stage by getting connected by digital marketing. Because you easily find customers there, you just need to adopt good and wise marketing strategy.

More profits through online marketing  

  • You just need to be careful with customer’s exact need and polish your ability to interact with your prospects.

  • It has potential to reach worldwide markets.

  • You can easily save money and reach to more customers in very less money than traditional marketing processes.

  • It gives opportunity to know your audiences more closely and also allows them to get interacted with you which can help to create brand loyalty.

  • You can record reviews to your marketing efforts immediately.

Online Customers

Picking up digital marketing can bring good luck for your business because offline customers and potential customers are already online. So just cannot predict anything just by seating at home that you will not find customers, it is possible that they will be searching business like yours. So before they chose other you should be there.

Creating an account on websites gives you wide stage for creating a good market for your business because it gives you good opportunity to show your products in diversity.

For making your business successful you will have to keep your eyes and ears open. You have to take care of what customers want exactly and what your competitors are doing. Because it is pivotal for keeping an account of what is working and what is not working.

It is also important how you keep your communication with your customers. You will have to be careful towards your audiences and products.

Opting Goals by Industry

Sprout gives you freedom to work with thousands of small trades. So there are many such platforms which give you perfect opportunity to flaunt your business. Almost all the customers are willing to buy online products or want to have idea about their product in just a click, so there could not be better option than this.

But your responsibility does not end with making website, you will have to learn engine optimization, it is a wonderful strategy that can assist you go ahead from your competitors only being on the top of the list a prospect find in a Google search with keywords , it will lead those newly people towards your business.

But take care of your details such as about your location, website timing and specialization about your business including products. Time to time you will have to provide special offers, bumper prizes along with products. These are strategy you must follow to collect customers.

Get to know Your Target Audiences

Digital marketing gives you freedom to keep busy with brochure. Through social media you can embark on personal conversations just to know your target audiences closely. This is a golden opportunity to grow your business more by providing their exact needs. You should definitely pay attention to their valuable comments or reactions towards your products. Because customer always matters but what more matters is their response and comments.

Digital marketing gives you a platform or way to build a faithful relationship with your customers. Here you get to know which products do not please them and which one can win their heart. Once you make place in your customer’s heart, they will definitely suggest your website. So that is how you will get more audiences.

But remember few advertising are out of budget in digital marketing because small business do not get as much as response as big business are able to get.

Big brands do very powerful advertising on TV, radio, direct mail because it is easy for their budget. It costs them less and on the contrary it let them reach to the audiences on wider level. You may take example of companies like Hindustan private limited, it is so easy to them to advertise on TV or send direct mails. Indeed it brings them more profit. But do not worry about your small startup business in India because opting digital marketing is a wise decision to reach targeted audiences.

Conclusion

It is very compulsory to keep this thing in mind that do not let slip chance of digital marketing. You just need to take care of few good tips and there will be your target audiences. So remember some of things such as do not forget to respond response or comments of your audiences and more importantly do not forget to work on their comments. You will have to work on even smallest things if they will for review because that is how you can win your audience’s heart and faith for your products. More important keep your products clear and description straightforward, so that it will not trouble your audiences for knowing or observing products very well. Your wise decision of picking up right digital equipments can open a good door as a successful entrepreneur. Always try to learn from your mistakes it is a medicine for every solution. These things will definitely let you grow in the fields of small business.

Wikipedia Profile Creation for Promotional Purposes

Sharing is Caring :)